2024 Business Boom: Risk, Finance, and Beyond

January 9, 2024
1 min read


  • Investors should pay attention to a range of trends in 2024, including geopolitical risk, financial services, meme stocks, and interest rates.
  • Looking back at 2023, predictions about inflation, crypto, and college sports were partially accurate.

Key predictions for 2024 include:

  • Meme stock mania will continue with the Reddit crowd pushing troubled stocks.
  • Businesses will need to include China in long-term strategies and be aware of its economic power.
  • Geopolitical risks are high with ongoing crises in Russia, Ukraine, Israel, and North Korea.
  • A mild downturn or soft landing is more likely than a major recession, with inflation continuing to affect middle- and working-class Americans.
  • The technology sector is expected to lead the markets, and financial services could see strong growth.
  • The Power Five conferences in college football may break away from the NCAA and unionization is coming to college sports.

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